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Prevent fraudulent clicks - manage your Adwords campaign
A quick an easy way to use efficiently your PPC budget
| ASCO IT |
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If you suspect that fraudulent clicks represent a significant fraction of your web traffic, there are many ways to cope with the problem. One is to use Expert Data Miner, which can not only detect Adwords frauds but also bogus clicks from some others PPC networks. However some individuals have not the time to learn correctly all the software options; furthermore they do not have a large database to map cities and IP addresses, one key element to use the proper filters and limit fraudulent clicks. If you feel that the software is ‘over your head’ or prefer to get human written reports that give a clear evaluation of the steps to implement, ASCO IT also offers a free evaluation. All you need to do is to submit by email at least one week of compressed web server log files, but it’s better if the log files cover one (recent) month. This service is especially suitable for websites that have less than 100,000 visitors per day. The data stays confidential. The audit is not limited to the generation of automatic reports, nor even the synthesis of the relevant parts of these ones; often other tools are used and a human investigation for some refering websites can reveal sophisticated patterns that an automatic procedure would not detect. The first evaluation is free; a summary report will give you an estimation of the number of fraudulent clicks, the percentage of recovery that you can expect if you take some reasonable decisions to deal with the matter, the cost that may occur if you reduce selectively your PPC budget and sometimes initial suggestions. If you wish to continue a second report can be delivered a few days later. That one will contain the list of cities and countries which represent a net loss, the list of websites that you should not involve in your Ad campaign (Content Network), a detailed estimation of your losses with such websites/cities, in some cases the IP addresses to ban, the presence of click bots, and recommendations regarding traffic quality. The price of this report is less than 5% of the total amount that you are expected to save according to the initial free report. If your attachments are to big for your mail account, we do have an alternative solution, leave a message to You can also pack your files in one zip/rar file, use this form and press the Send File button:
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How to detect: - Competitors who click on your ads - clickbots - Multiple clicks from the same IP address - Countries and cities who perform poorly - Websites from the Content Network who cheat and drain your budget dry It's time to act and stop it now! See a Typical Report Sample
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